G's DECA Competition Indicators Explain the nature and scope of the pricing function It was only in 1826 that John Austin became the first professor of Jurisprudence at the University of London. Marketing is a Social Function: 7. Advertising: Nature, Scope & Types 1. Accounting concentrates on cost centers and not on period. According to Cateora, "International marketing is the performance of business activities that direct the flow of goods and services to consumers and users in more than one nation." budgetary control. It depends on the level of competition, product life cycle, marketing goals and objectives, etc. Diseconomics of scale, Production function and Cost control. Identify ways that technology impacts business. Identify information monitored for marketing decision making. are complimentary. types and techniques of costing are as follows: Here the standards are first set and then they are compared Nature of Human Resource Management Simply put, Human Resource Management (HRM) refers to the application of management principles to management of people in an organization. Cost ; Continuous Process– Operation management is a continuous process.It is employed by organizations for managing its activities as … It gives necessary authority so as to start a particular work, which has already been planned under ‘Routing’ and ‘Scheduling’. Classification of costs into direct and indirect costs. xii) To organize the internal audit systems etc. There has been lot of controversy and confusion over the meaning and nature of money. the management to know where to economize on costs, how to fix prices, how to accounting is concerned not only with cost ascertainment, but also cost control Nature of Management: Universal Process: Wherever there is human activity, there is management. must be clearly defined. The scope of accounting as it was in earlier days has undergone lots of changes in recent times. … According to Kotler, "Global marketing is concerned with integrating and standardizing marketing actions across a number of geographic markets." Also explain the nature and scope of business economics. iii) To reveal sources of economy in production process. Evaluating the risk involve, measuring the cost of fund and estimating expected benefits from a project comes under investment decision. Follow me on YouTube - Dynamic Tutorials and Services. Communication is the method of transferring information between people or group for mutual understanding and confidence. Nature and Scope of Cost Accounting : Objective, Function, Scope. Cost Without efficient management, objectives of the company cannot be achieved. accounting includes, financial accounting, cost accounting, budgeting, tax Marketing as a Discipline: 5. Assess the services of professional organizations in marketing, Communicate core values of product/service, Conduct a SWOT analysis for use in the marketing planning process, Convert customer/client objections into selling points. It is a science because we study in it the various principles, problems and policies underlying the spending and raising of funds by the public authorities. It serves as an essential tool of the management for Selling is responding to consumer needs and wants through planned, personalized communication in order to influence purchase decisions and ensure satisfaction. HR Planning: Human Resource Planning is a process that identifies current and future human resource needs for an organization to achieve its goals. In Coordinate channel management with other marketing activities. Explain measures used to analyze economic conditions, Explain motivational theories that impact buying behavior, Explain new product-development processes, Explain possible advancement patterns for jobs, Explain procedures for handling accidents, Explain the concept of economic resources, Explain the concept of market and market identification, Explain the concept of marketing strategies, Explain the concept of private enterprise, Explain the economic impact of travel and tourism on a community or an area, Explain the ethical considerations in providing information. mainly with cost ascertainment and control. Demonstrate connections between company actions and resultss, Describe considerations in using databases in advertising, Describe crucial elements of a quality culture, Describe current issues and trends in the hospitality industry, Describe current issues and trends in the travel and tourism industry, Describe factors that affect the business environment, Describe factors used by businesses to position corporate brands, Describe factors used by marketers to position product/services, Describe factors used by the marketers to position products/services in hospitality industry, Describe how to identify resources needed for projects, Describe options businesses use to obtain marketing-research data, Describe services offered by the hospitality industry, Describe the nature of cash flow statements, Describe the nature of target marketing in hospitality and tourism marketing.

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